YOU ARE AWESOME
First, let it be known we think you’re awesome. But even if you’re at the furthest reaches of your awesomeness, you can always become a little more awesome. And we believe Paramount can help you extend the limitations of what makes you so great.
Here at Paramount, we have one goal—to help you become more awesome. And that means helping you become stronger, move better, and feel your best. We want you to be absolutely confident in your movements. You might wonder why we’re so invested in this. Well, we believe feeling great about your body and mind is the best way to achieve ultimate awesomeness. And that pays dividends to the world around you.
Basically, if you feel awesome, you’ll be able to keep up with your kids, love your significant other, enjoy life, and crush it at work. In turn, that helps everyone else aspire to be just as awesome as you. Your awesomeness is inspirational and infectious, so get out there and help the world be a little more awesome. We deserve it.
TOLERANCE IS KEY
When we say "you," we really mean every individual who wants to swing some kettlebells, not exclusively you. Obviously. Paramount should be a home away from home for anyone who steps foot in the door. We don't care about your fitness level, ethnicity, sexual orientation, religion, or political affiliation.
Here, we welcome diversity in all walks of life, from the clothes you wear to your ideological values. It really shouldn’t matter if you want to work out in your middle school PE shorts or a designer workout top. And frankly, it shouldn’t matter who you voted for. As long as your heart isn’t full of hate and you’re respectful of one another, you’ll help us create an even better place to exercise. Simply come as you are and have a good attitude.
I know I shouldn’t have to state this at any time in our history, but I just wanted to make it crystal clear. Intolerance will not be tolerated. Hate has no home here.